Thu. May 22nd, 2025


Thanks, Lunahillx, for requesting to be featured on our blog, only to have your DMCA company (Rulta, in this case) file takedowns against the very content you asked us to promote. What a waste of our time.

Here’s how this scam works: Many DMCA companies like Rulta use automated bots to mass-report content, regardless of whether it’s actually infringing or even authorized—like in your case, where you asked for the feature. They don’t bother verifying ownership or permissions; they just blast out takedowns, charge clients for ‘services,’ and call it ‘protection.’ Meanwhile, creators like you benefit from the exposure while pretending to be victims. It’s a shady business model that punishes legitimate platforms while lining the pockets of these so-called ‘protection’ services.”**


Key Points Added:

  1. False Takedowns: DMCA companies often issue automated claims without verifying if the content is truly unauthorized, leading to abuse.

  2. Profit Motive: They bill clients (like creators) for takedowns, even when the content is promotional or approved, turning copyright into a pay-to-play scam.

  3. Hypocrisy: Creators may exploit this system—requesting features for exposure, then pretending infringement to appear “in demand” while harming smaller platforms.

  4. No Real Protection: These companies prioritize quantity (and profits) over accuracy, hurting fair use and legitimate sharing.

 

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